Welcome to Firstrank Online (“Firstrank Online,” “we,” “us,” or “our”). These Terms and Conditions (“Terms”) govern your access to and use of our website and your engagement with our digital marketing services.
By accessing our website, submitting an enquiry, purchasing our services, or entering into a service agreement with us, you acknowledge that you have read, understood, and agreed to these Terms.
If you do not agree with these Terms, please do not use our website or services.
Firstrank Online provides digital marketing and related online services, which may include:
* Search Engine Optimization (SEO)
* Search Engine Marketing and Google Ads management
* Social media marketing and management
* Social media advertising
* Content marketing
* Website and landing-page related services
* Online reputation and brand marketing
* Local SEO
* Lead generation and digital advertising
* Analytics, reporting, and performance monitoring
* Other digital marketing services agreed upon with a client
The specific services provided to a client will be determined by the applicable proposal, quotation, service agreement, statement of work, invoice, or other written communication accepted by both parties (“Service Agreement”).
By using our website or engaging our services, you agree to be legally bound by these Terms and any applicable Service Agreement.
Where there is a conflict between these Terms and a specific written Service Agreement, the terms of the Service Agreement will prevail to the extent of that conflict.
You must be legally capable of entering into a binding agreement under applicable Indian law to use our services.
If you engage Firstrank Online on behalf of a company, business, organization, or other entity, you represent that you have the authority to bind that entity to these Terms and the applicable Service Agreement.
To enable us to provide our services effectively, you agree to:
* Provide accurate, complete, and timely information.
* Provide necessary access to relevant websites, advertising accounts, social media accounts, analytics platforms, and other systems.
* Ensure that all information, content, images, trademarks, claims, and materials supplied by you may legally be used for marketing purposes.
* Review and approve content, advertisements, campaigns, designs, or other materials within a reasonable period.
* Comply with applicable laws, advertising policies, platform rules, and industry requirements.
* Promptly notify us of any material changes affecting your business, products, services, website, or marketing campaigns.
You are responsible for the accuracy and legality of information and materials supplied by you.
Delays caused by missing information, approvals, access credentials, or other client dependencies may affect project timelines and deliverables.
The scope, deliverables, timelines, service frequency, and applicable fees will be specified in the relevant Service Agreement or proposal.
Any services outside the agreed scope may be subject to additional charges and will generally require the client's approval before commencement.
We reserve the right to recommend changes to a campaign, strategy, budget, keywords, content, targeting, or other marketing activities where we reasonably believe such changes may improve performance or comply with applicable platform requirements.
SEO involves numerous factors outside our control, including search-engine algorithms, competition, website quality, industry conditions, user behavior, and changes made by search engines.
Accordingly:
* We do not guarantee a specific search-engine ranking.
* We do not guarantee a specific number of visitors, leads, enquiries, sales, or revenue.
* SEO results and timelines may vary significantly between businesses and industries.
* Search engines may change their algorithms, policies, ranking systems, or features without notice.
* Previous rankings or traffic levels may not be maintained.
Any estimated results, projections, targets, or expected timelines communicated by us are estimates only and do not constitute guarantees unless expressly agreed otherwise in writing.
For paid advertising services, advertising platforms may impose their own terms, policies, restrictions, approval processes, and account requirements.
Firstrank Online does not guarantee:
* Approval of every advertisement;
* A specific advertising position;
* A specific number of impressions, clicks, leads, conversions, or sales;
* A specific cost per click, lead, or conversion; or
* Continued availability of any advertising feature.
Advertising spend paid to Google, Meta, LinkedIn, or another third-party platform is separate from Firstrank Online's professional service fees unless expressly stated otherwise.
The client remains responsible for the accuracy and legality of claims relating to its products and services.
Where social media management is included, Firstrank Online may assist with content planning, creation, scheduling, posting, advertising, engagement, and reporting, depending on the agreed scope.
Social media platforms are operated by third parties and may change their algorithms, policies, functionality, access requirements, or availability at any time.
We do not guarantee a specific number of followers, likes, views, comments, enquiries, conversions, or other social media results.
The client is responsible for providing accurate business information and approving any content where approval is required under the Service Agreement.
Our services may depend on third-party platforms and services, including search engines, advertising networks, social media platforms, analytics services, hosting providers, domain registrars, email providers, and other technology providers.
We are not responsible for:
* Third-party outages;
* Account suspensions or restrictions imposed by third parties;
* Changes to third-party policies or algorithms;
* Changes in advertising costs;
* Loss of access caused by third-party actions; or
* Changes to third-party features or services.
Where possible, we will reasonably assist the client in addressing issues relating to third-party platforms, but we cannot guarantee a particular outcome.
Fees and payment schedules will be determined on a **client-by-client basis** and specified in the applicable quotation, proposal, invoice, Service Agreement, or other written agreement.
Different clients may have different payment structures, including:
* Monthly retainers;
* Project-based fees;
* Milestone payments;
* Advance payments;
* Advertising-management fees;
* Performance-based fees, where specifically agreed; or
* Other mutually agreed arrangements.
Unless otherwise agreed in writing, invoices are payable according to the payment terms stated in the applicable invoice or Service Agreement.
The client is responsible for providing accurate billing information and making payments on time.
If a client fails to make payment by the applicable due date, Firstrank Online may, subject to the applicable Service Agreement:
* Suspend or pause services;
* Suspend campaign management;
* Withhold pending deliverables;
* Restrict access to certain agency-managed services;
* Charge applicable late-payment fees where agreed or legally permissible; and/or
* Terminate the applicable Service Agreement.
Suspension of services due to non-payment does not automatically cancel outstanding payment obligations.
The client remains responsible for fees properly incurred or payable before suspension or termination.
Unless expressly stated otherwise, advertising spend payable to third-party advertising platforms is separate from Firstrank Online's service fees.
The client is responsible for maintaining sufficient funds or payment methods for advertising campaigns.
Firstrank Online is not responsible for campaign interruptions caused by insufficient advertising funds, expired payment methods, payment failures, or third-party billing issues.
Refund and cancellation terms may vary depending on the nature of the service and the applicable Service Agreement.
Because digital marketing services may involve work performed, resources allocated, advertising setup, content creation, strategy development, campaign management, or third-party expenses, fees already earned or expenses already incurred may not be refundable.
Where a refund is applicable, the amount and process will be determined according to the applicable Service Agreement and applicable law.
Unless otherwise agreed in writing, cancellation of a service does not automatically entitle the client to a refund of amounts already paid for services that have been performed or costs already incurred.
Any prepaid third-party advertising or service expenses may be subject to the refund policies of the relevant third party.
Unless otherwise agreed in writing:
* Firstrank Online retains ownership of its pre-existing strategies, templates, methodologies, processes, tools, know-how, systems, and proprietary materials.
* Client-owned materials remain the property of the client.
* Third-party materials remain subject to their respective owners' rights and licences.
* Upon full payment of applicable fees, ownership or usage rights in specifically commissioned final deliverables will be transferred or licensed to the client as specified in the applicable Service Agreement.
We may retain the right to use general knowledge, skills, methodologies, concepts, and non-confidential know-how developed during the provision of services.
You grant Firstrank Online permission to use materials supplied by you solely as reasonably necessary to provide the agreed services.
You represent and warrant that you have the necessary rights, permissions, licences, and authority to provide such materials to us and to permit their use for the agreed purposes.
You remain responsible for any claims arising from materials supplied by you that infringe third-party rights or violate applicable law.
Each party agrees to keep confidential information received from the other party confidential and to use such information only for purposes connected with the relevant business relationship.
Confidential information does not include information that:
* Is publicly available without breach of these Terms;
* Was already lawfully known to the receiving party;
* Is independently developed without use of confidential information; or
* Is required to be disclosed by law or lawful authority.
These confidentiality obligations will continue after termination of the relevant Service Agreement, subject to applicable law.
We may collect and process information necessary to operate our website, communicate with clients, provide services, process payments, and manage client accounts.
Our handling of personal information should also be read together with our **Privacy Policy**, which forms part of our website's terms.
Clients should not provide sensitive personal information to Firstrank Online unless it is necessary for the agreed services and appropriate safeguards are in place.
You agree not to use our website:
* For any unlawful purpose;
* To violate any applicable law or regulation;
* To attempt unauthorized access to our systems;
* To introduce malicious code, viruses, or harmful material;
* To interfere with the operation or security of the website;
* To scrape, reproduce, or exploit website content without authorization; or
* In a manner that could damage our reputation, systems, or services.
We reserve the right to restrict or terminate access to our website where reasonably necessary.
We attempt to keep the information on our website accurate and current. However, we do not warrant that all website content will always be complete, accurate, current, or error-free.
Website content is provided for general informational purposes and may be changed without prior notice.
Digital marketing outcomes depend on numerous factors, many of which are outside our control.
Unless expressly guaranteed in a written Service Agreement, Firstrank Online does not guarantee any particular:
* Revenue;
* Profit;
* Sales;
* Leads;
* Enquiries;
* Website traffic;
* Search-engine ranking;
* Advertising performance;
* Conversion rate;
* Return on advertising spend (ROAS); or
* Business growth.
Past performance, case studies, examples, testimonials, projections, and estimates should not be interpreted as guarantees of future results.
To the maximum extent permitted by applicable law, Firstrank Online will not be liable for indirect, incidental, special, consequential, or loss-of-profit damages arising from or related to the use of our website or services.
This may include losses resulting from:
* Changes in search-engine algorithms;
* Advertising-platform decisions;
* Social-media platform changes;
* Account suspensions or restrictions;
* Website downtime;
* Third-party service interruptions;
* Loss of business opportunities;
* Loss of revenue or profits; or
* Client-provided information or materials.
Nothing in these Terms is intended to exclude or limit liability that cannot lawfully be excluded or limited under applicable Indian law.
Subject to applicable law, the aggregate liability of Firstrank Online arising from a particular Service Agreement will be limited to the amount of professional fees actually paid by the client to Firstrank Online for the relevant services during the [three/six/twelve] months preceding the event giving rise to the claim, unless a different limit is expressly stated in the applicable Service Agreement.
To the extent permitted by applicable law, the client agrees to indemnify and hold harmless Firstrank Online, its employees, contractors, and representatives from claims, losses, liabilities, damages, and reasonable expenses arising from:
* Client-provided content or materials;
* Breach of these Terms or the Service Agreement;
* Violation of applicable law;
* Infringement of third-party intellectual-property rights by client-provided materials; or
* Unlawful or misleading claims relating to the client's products or services.
Either party may terminate a Service Agreement in accordance with its agreed cancellation or notice terms.
Firstrank Online may suspend or terminate services where:
* The client fails to pay applicable fees;
* The client materially breaches these Terms;
* The client requests unlawful or prohibited activities;
* Continuing the services would reasonably expose Firstrank Online to legal or regulatory risk; or
* The client engages in abusive, fraudulent, or threatening conduct.
Upon termination, the client remains responsible for all amounts properly due for services performed and expenses incurred before the effective termination date.
Firstrank Online will not be responsible for failure or delay caused by circumstances beyond our reasonable control, including natural disasters, internet or telecommunications failures, government actions, war, civil unrest, pandemics, cyber incidents, infrastructure failures, third-party platform outages, or other events beyond our reasonable control.
Our website may contain links to third-party websites or services.
Such links are provided for convenience only. Firstrank Online does not necessarily endorse or control third-party websites and is not responsible for their content, security, availability, or privacy practices.
We may update these Terms from time to time.
Updated Terms will be published on this page with a revised “Last Updated” date. Your continued use of our website or services after the updated Terms become effective may constitute acceptance of the revised Terms, subject to applicable law.
Material changes affecting existing clients may also be communicated through appropriate channels where required.
These Terms and the relationship between you and Firstrank Online will be governed by and interpreted in accordance with the laws of India.
Subject to applicable law and any dispute-resolution provision contained in an applicable Service Agreement, disputes arising from these Terms will be subject to the jurisdiction of the competent courts at Noida, Uttar Pradesh, India.
The parties will first attempt to resolve any dispute through good-faith discussions.
If the dispute cannot be resolved amicably, the parties may pursue mediation, arbitration, or court proceedings as agreed in the applicable Service Agreement or as otherwise permitted under applicable Indian law.
Where an arbitration agreement applies, the applicable Service Agreement should specify the arbitration procedure, seat and venue of arbitration, number of arbitrators, and language of proceedings.
If any provision of these Terms is determined to be invalid, unlawful, or unenforceable, that provision will be modified or severed to the minimum extent necessary, and the remaining provisions will continue to remain in effect.
These Terms, together with any applicable proposal, quotation, invoice, Service Agreement, statement of work, and other written terms expressly incorporated into the engagement, constitute the agreement between Firstrank Online and the client regarding the relevant services.
If you have questions about these Terms or our services, please contact us: Firstrank Online.